Category: Coupons

Mobile Shoppers: Coupons are #1

eMarkter has published that other factors do influence US internet users purchasing decisions but┬ánone come close to the popularity of coupons and discounts. ┬áMore than 70% of US internet users said their purchase decisions were influenced by coupons and discounts. No other influence was had more than 50% of responses. The closest was family and friends with 40%. 30% named TV as the LEAST effective and 20% saying radio was the LEAST effective. In June of 2016 Points.com found that 50% of respondents wanted more relevant coupons and deals from retailers. And a September 2016 survey of US millennial mother…